The Macallan Project

Design Brief: The Macallan Project, featuring the innovative Gen2 bottle seal designed to prevent tampering and reuse of luxury Macallan whiskey bottles. This sophisticated label-on-label design seamlessly integrates a transparent hologram over a printed base label, ensuring flawless branding that upholds the prestige of this high-end product. In addition to the high-tech hologram security features, the label includes a QR barcode and two serial numbers for track and trace and product inventory.